Search Engine Optimization for Local Businesses
Location.Location. Location. It’s true for physical stores and it is true for search engines as well. If you are not on page one, you might as well forget new business.
Local SEO is the process of ranking your website so that when someone looks for your website, they find it. Location-based searches don’t only mean you mention your address on your website. There is a lot more to it.
Getting found is not a simple process
Your competition is vying for the same spots you are, but there are only 10 spots on page one of a Google search. While you may be thinking that if you search for your own company that and it shows up on page one, you are great. In reality, people are looking for businesses via multiple other methods.
We know how to get your business found online and have proven it time and again. Our process includes:
On Page Optimization
Create ongoing backlinks
On a monthly basis, we will monitor for improvements in search engine rankings for the chosen targeted keywords. After establishing keywords, additional tactics will be added to further improve rankings. As SEO is not a one-time effort, it is suggested that a six-month period be used for optimization (3 for testing and 4-6 for content additions and new techniques).
Searches are Local
• Search engine listing claiming & optimization: Google & Bing
• The big four data aggregators
• Top 50 directories
• Popular review sites
• Social media sites
• Ongoing citation management
Some Business We Help
Our Local SEO Services
Almost everything that’s happening on the internet begins with one thing: a search query. Starting from booking your next vacation down to getting the best healthcare services, people get their hands on the information they need using a search engine.
It tells us that for a business to thrive, a company should focus on building their online presence.
How do you do this? Find the best local SEO companythat can help you.
Why is Local SEO important?
Even if your content ranks number 1 on SERPs, it’s hard to monetize that gain if you don’t target your local audience. A high click-through rate won’t even matter because your conversion rate is low.
A great local SEO services companywill address this by targeting your local audience, the ones who will buy your product or hire your services. Search engines regularly update their algorithm to respond to queries more effectively. One of the more recent updates pertains to local searches. Consequently, around 40% of all searches yield local results. Businesses are now more accessible to people because of Google My Business. Google’s “Near Me” feature has also proven to be quite handy for business owners and consumers alike.
What Can We Do For You?
Simple. We make your local audience find you. Our best local SEO services make sure that you appear on your audiences’ search results. Searchability, after all, is the foundation of online presence. Our goal in helping you revolves around one thing: we care, and we strive to help businesses–no matter the size–get their message across.
What Does Our Process Look Like?
One of the first local business SEO servicesyou’re going to receive from us is examining your business and its online standing at all possible points. Just like in all kinds of problem-solving, this is necessary to be able to determine the areas that need our attention.
We will not only look into your website but also your region, which gives us an angle with which to approach your needs. Aside from that, we also analyze your competitors.
That’s right. To know where exactly you are at the grand scheme of things, we examine your rivals. You are working towards the same objective and aiming for the same spot. At this stage, our primary goal is to identify their strengths and weaknesses.
How do we curate your content for local searches? What should you do with your URL, meta tags, web design, subheadings, links, images, etc. to rank number 1?
These are the things we focus on when we do on-page SEO on your site. Our goals are as follow:
- Reach your target local audience (or make them reach you)
- Curate your content to increase dwell time
- Increase conversion rate
- Keep them coming back
Of course, other things are going in between those three points, but basically, these are what we want to do for you.
Our local SEO company will not only take care of your on-page SEO. We’re going beyond that.
Social media marketing falls under off-page SEO, and this is where you create compelling, witty, and engaging posts for your local audience. What makes social media a great outlet is it builds communities. It makes it easier for you to reach and interact with your customers and targets.
After social media, creating backlinks is also what we do for your off-page needs. Backlinks are fundamental in building your site’s authority. We make sure that your content uses high-quality links. There’s so much more to backlinks than meets the eye, and our experts are more than willing to tell you about them.
Another thing that increases your site’s popularity is directory submissions. However, what makes it not ideal for business owners is the fact that it can be too tedious. Our services cover this part of SEO, so you don’t have anything to worry about anything.
How Do You Know We’re Doing it Right?
We have a way of measuring success. We monitor your site’s performance monthly and provide you with a detailed report on how you’re doing well in terms of search engine rankings.
Also included in what we look into are ways to improve our techniques. Optimization doesn’t happen over time; it is a gradual process that, if done right, will yield substantial results.
Who Do We Work For?
Our affordable local SEO services are offered to anyone who needs our help regardless of their company size. Mostly, we help out companies in the finance, medical, and legal fields. We also have clients in the moving and storage business. Local retailers also hire our expertise in making their shops known to local consumers. Although our usual clients belong to these industries, we certainly don’t limit our services to them. Regardless of your type of business, we can always help you.
If you want more local customers to find you, you’d want to get highly specialised local SEO services for businesses. We’re not saying this just for you to hire us; we’re encouraging you to take this step to ensure your company’s success.